In order to revitalise the city centre of St.Gallen – other cities will follow in the future – we have developed the City Messenger in partnership with the FHS St.Gallen, the City of St.Gallen, Pro City St.Gallen and over 30 shops in the city centre.
With text and picture messages, the messenger app provides quick and easy information about current shopping and entertainment offers and enables the population to interact directly with their favourite companies.
«Mit dem City Messenger lanciert St.Gallen eine Weltneuheit. Sie verbindet Bürger und Geschäfte auf einfache und innovative Weise.»
Originally it was planned to integrate the City Messenger functions into an existing messenger app. In the course of the project, however, it turned out that this would result in an incalculable dependence on foreign providers and that the various functionalities could not have been implemented as desired.
Due to the in-house development, we are able to adjust City Messenger to the customer's wishes in the best possible way and Swiss standards apply in terms of data security.
The Studio #@& was commissioned for the appealing visual appearance of the app.