FPRE
Anyone looking to sell a property asks the same question first: what is it worth? Fahrländer und Partner AG (FPRE) provides statistical valuation models for the property market and wanted to embed this expertise directly into estate agents’ websites to help them generate leads in the sluggish property market. The widget is now in use by over a hundred clients in both Switzerland and Germany.
Industry sectors
Link to project
Technologies
Four lines of iFrame code
We have developed a widget that estate agents can embed into their website via an iFrame. Property owners are guided through a valuation process in just a few steps and are then provided with a price estimate, including an assessment of the macro and micro-location. The result is based on hedonic models, which are updated quarterly with new transaction data.
SMS verification and automatic lead transfer
To prevent misuse, the telephone number is verified via text message. The key benefit is that enquiries are not only limited per number, but the estate agency also receives a qualified lead from someone interested in selling a property. Once the transaction is complete, the estate agency automatically receives an email containing the owner’s contact details and valuation.
Renuo works pragmatically, goal-oriented and extremely reliably. That's what makes a partnership fun!
Manuel Lehner, Partner & VR FPRE AG
Software beyond code
Conversion tracking sounds like a piece of cake – until browsers started systematically blocking third-party cookies. On several occasions, we’ve had to dig deep into our bag of tricks to find new ways forward. And because even the best technology is useless if it can’t be integrated, we’ve provided personalised support to numerous estate agents. As a local service provider with short lines of communication and Swiss German as our preferred language, this is second nature to us.
